By: Brian J. Meli
It’s a dilemma that growing companies routinely face: whether to expand by hiring more employees, or assigning additional work to freelance contractors. It’s an especially common issue among advertising agencies and content providers, who routinely employ freelance creative personnel, and whose demand for creative talent often fluctuates dramatically from client to client and project to project. While the decision to hire outright or go the freelance route ultimately boils down to the particular business needs at hand, there are serious legal consequences that employers of all stripes should be aware of when considering their options.