Monthly Archives: July 2013

The Fascinating Art of Visual Deception In Advertising

Frustrated you don’t look like the Adonis-inspired models in those health ads? Fear not. You may be a lot closer than you think.

http://www.huffingtonpost.com/andrew-dixon/weight-loss-secrets_b_3643898.html#!

The content of this blog is intended for informational purposes only. The information provided in this blog is not intended to and does not constitute legal advice, and your use of this blog does not create an attorney-client relationship between you and The Law Firm of Brian J. Meli. Under the rules of certain jurisdictions, the material included in this blog may constitute attorney advertising. Prior results do not guarantee a similar outcome. Every case is different and the results obtained in your case may be different.

Advertisements
Tagged , ,

Supreme Court To Small Business Owners: Read Your Service Contracts!

iStock_000019659382Small

By: Brian J. Meli

If there’s one thing to take away from the Supreme Court’s opinion last month in American Express v. Italian Colors Restaurant, it’s the renewed importance for small businesses to read their service contracts–particularly the dispute resolution sections–very carefully.

Italian Colors restaurant was a participating Amex merchant that didn’t particularly care for the company’s ‘honor all cards’ policy, which mandates that when a merchant chooses to accept Amex cards from its customers, it must accept them all. Italian Colors and others wanted the option of accepting Amex’s premium and corporate cards, but not the personal cards that subject them to significantly higher fees than competing cards (roughly 30% higher, as the complaint states). And so they joined with others to bring a class-action lawsuit against American Express, alleging the company was using its monopoly power to keep fees artificially high, in violation of federal unfair competition laws.

Continue reading

FTC Issues Warning To Search Engines: We’re Watching You

By: Brian J. Meli

On June 24th the Federal Trade Commission’s Bureau of Consumer Protection sent several dozen strongly-worded letters to Internet search engines. Those letters served as a warning: clearly and prominently distinguish paid advertising from natural results or you may find yourselves in violation of Section 5 of the FTC Act, which prohibits unfair or deceptive trade practices. The rationale the FTC gave was equally straightforward: since the agency’s original guidance letters were distributed to search engines back in 2002, there has been a noticeable decline in the level of voluntary compliance.

Continue reading

Advertisements
06880

Where Westport meets the world

Trademark and Copyright Law

The Stuff of Commerce, Technology and Intellectual Property Law

Technology & Marketing Law Blog

The Stuff of Commerce, Technology and Intellectual Property Law

All About Advertising Law

The Stuff of Commerce, Technology and Intellectual Property Law

Scholarly Communications @ Duke

The Stuff of Commerce, Technology and Intellectual Property Law

Aaron Sanders Law

The Stuff of Commerce, Technology and Intellectual Property Law

The Stuff of Commerce, Technology and Intellectual Property Law

LIKELIHOOD OF CONFUSION™

Ron Coleman on the law affecting brands, the Internet & free speech

DuetsBlog ®

The Stuff of Commerce, Technology and Intellectual Property Law

D Gonzalez Law

The Stuff of Commerce, Technology and Intellectual Property Law

%d bloggers like this: